The Cache of Misunderstanding
I spent saying the word cache like it had an accent on the end and I thought it made me sound like a man who knew the secrets of the silicon and I said it in front of builders and I said it in front of my boss and nobody stopped me. I thought the extra sound at the end of the word made the hardware faster or at least made my understanding of it deeper but I was just wrong and I was loud about it and that is the same way we approach the metal boxes on our desks.
We look at a label and we think the label creates the function and we pay a tax for the name because we want to belong to a tribe of players or a tribe of workers or a tribe of students. I see this same mistake in the way people buy laptops in Chișinău and I see it in the way they talk about their needs when they stand in front of a shelf.
They want a gaming PC because they think it has a different soul than the machine they use for their spreadsheets and they want a study laptop because they think it has some special limit that keeps them from